The Aptify Blog
The Aptify Blog is an honest and informative collection of articles to help association executives solve their most pressing issues.
It might seem like the year is coming to a close, but there is one final exciting association event to sink your teeth into the ASAE Technology Conference and Expo 2016 (#Tech16). Tech16 typically closes the conference season every year, so it has a reputation of ending the year with a bang. If you're attending this year (or still thinking about it) here are my Tech16 sessions you'd be crazy to miss.
For those associations in the process of selecting a new AMS, one of your top priorities is sure to be building a business case for new membership software. Your board will want to know why you need to make a change, what the impact to your members will be, and just how much does an AMS cost.
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Keeping up with technology is a never-ending challenge. Just when you think you have it all figured out, something new comes along. Even in the association world, how do you know which membership software features will help you deliver value to members? And which ones are merely shiny new tools? We asked several association experts how membership software can help associations meet their 2017 goals. If you’re considering new association management software in 2017, keep their insight and advice in mind.
Consider this post a fan-mail to you, association marketer—here's why we should not end up replaced by bots in the next four years. Data makes the world go round in 2016. In our interconnected world filled with "big data," almost every decision is underpinned by numbers. That's why the spectacular failures of almost every pollster on Brexit and Trump's presidential win in the US has been so unsettling to marketers.
The new year is fast-approaching and with it comes new goals, plans, and opportunities for growth. It can be an exciting time to look toward the future and see all the potential for what a new year could hold for your association.
Birmingham, Alabama, has been my one and only home, but I had always dreamt of uprooting my life and moving away to a “big city” where I could experience a new and much different way of living and not feel so stifled and stuck. Almost a year ago, that dream came true, and I found myself trading the South for life in Chicago. While moving homes may not be exactly like moving membership software, you'd be surprised by the overlap my fish-out-of-water experience has with the association executives I've talked with over the past year.