The Aptify Blog
The Aptify Blog is an honest and informative collection of articles to help association executives solve their most pressing issues.
“Be prepared” is a motto that’s suitable for more than just Boy Scouts. Preparation is the key to success when pushing to upgrade membership software. Just as every salesperson is prepared to overcome the most common objections to their product or service, you must prepare for the inevitable pushback when you present your case for a new system.
When you receive a meeting invite, does your mind immediately seek out any excuse not to attend? I think we’ve all experienced this at some point (whether we openly admit it or not)! Meetings are a normal part of your work life and an expected part of your members’ lives too. Whether in person or remote, the productivity of your meetings has a direct impact on member engagement. Meetings are an easy way to get your members more involved, and there are some ways you can make them a valuable use of everyone’s time, including yourself.
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Conference season is upon us, and, as I do annually, I am attending a slew of events, forums, panels, and think tanks. This conference season I am thrilled by the changes I am seeing across the events space that are inclusive and promote women (shout out to CommBank’s new initiative Women in Focus), but I am still troubled by the research that fills my news feed.
Congratulations are in order for the latest group of individuals who have received their CAE credential! Ninety-eight association executives earned their CAE (Certified Association Executive) this time around and will be joining a class of more than 4,000 industry professionals.
Technology is changing everyone’s job. The nature of work is changing. Oftentimes we are tempted to gin up a frenetic pace to chase every new innovation and every new “hack.”
Every time you open up your association’s membership management software, you’re convinced you can feel your blood pressure rising. You’ve resigned yourself to the fact that it doesn’t perform as you wish it would. Some savvy workarounds and data manipulation help you get work done, but the extra hours you’ve had to spend because of the software’s shortcomings…it’s painful to even think about.