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The Aptify Blog

The Aptify Blog is an honest and informative collection of articles to help association executives solve their most pressing issues.

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software selection | Membership Software Selection | Build Business Case

5 Strategies for Building a Business Case for New Membership Software

By: Jennifer Barrell
October 17, 2017

Every other department competes against yours for the limited funds your association has to purchase new technology. If your membership department (and association) needs a new membership management system, you must build a business case that justifies allocating money and staff time to selecting and implementing new membership software.

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Change Management | Build Business Case

The Best Metrics to Prove Your Case for New Member Management Software

By: Jennifer Barrell
October 03, 2017

What goes through an Executive Director’s mind when you talk about the need for new member management software? “Now the membership department wants new software, geez, what department doesn’t want new software?” Or… “What’s wrong with the membership database we have now? I haven’t heard any real complaints.” Or… “Get in line. What do you think, money grows on trees?” (Mom? Is that you?) New technology is never an easy sell, especially when your department is perennially overlooked during budget time. Before you even think about approaching the C-suite, spend some time building your case for new membership management software—and make sure your case includes metrics that demonstrate not only the membership department’s need, but also the association’s need for new software.

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AMS Selection | Build Business Case

Finding the Right Head Space to Get Buy-In for New AMS Software

By: Jennifer Barrell
August 02, 2017

As humans, we are constantly evolving and adapting to our changing environment. Yet, when someone at the office proposes a change, like new AMS software, some of us (not you or me, of course) stubbornly insist on standing in place and resisting any forward progress.

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AMS Selection | Board Management | Build Business Case

How to Make a Convincing Business Case for New Membership Software

By: Eric McDonald
June 26, 2017

Membership software is mission-critical technology, but organizations have limited financial resources to invest. Since the appetite for new technology is never quenched, your business case for new AMS software must demonstrate its superior business and strategic value for your organization.

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AMS Selection | Board Management | Build Business Case

6 Prompts to Properly Propose New Membership Software to Your Board

By: Jennifer Barrell
May 10, 2017

Ask a membership professional about some of their biggest challenges, and selecting and implementing membership software is right up there. Why is it so challenging? For starters, before you even get to the selection phase, you have to convince the board to fund the project. There’s a lot riding on your proposal to the board—staff’s productivity and effectiveness, data security and usefulness, maybe even your reputation, and definitely your stress level. How much longer can you tolerate the lousy system you have now?

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