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The Aptify Blog

The Aptify Blog is an honest and informative collection of articles to help association executives solve their most pressing issues.

Blog Feature

Data Management

Getting Your Non-Technical Team On Board with Techy Terms

By: Eric McDonald
September 27, 2017

Database queries, transaction logs, hashes, SQL, IP addresses, keys, metadata, XML, schemas, and of course, servers… Membership management software sure can sound a little funny to the average, non-technical employee or coworker. From the technical side, it’s important to call things what they are and be specific. From the member management side, it’s nice to know what’s going on without needing to grab a technical manual to have a conversation with the tech team.

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Blog Feature

Member Engagement | Data Management

10 Ways to Use AMS Software Data to Increase Member Engagement

By: Jennifer Barrell
September 07, 2017

Is bottom-line revenue top of mind for your association?

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50 Ways to Boost Association Membership

Find Out 50 Ways to Boost Association Membership

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Blog Feature

Data Management

5 AMS Data Points You Didn't Realize Your Members Are Generating

By: Jennifer Barrell
August 16, 2017

I spent last weekend cleaning out the closets and going through what can only be described as “stuff.” I didn’t know what I’d find, I was hoping to unearth some unexpected gems, and I ended up learning valuable info about the people who generated the mess (mostly that my son is a bigger clean freak than I am and that my husband hoards grocery store receipts). The process of collecting anything over time (yes, even the receipts) can teach you a lot of information about who generated it, how quickly it piles up, and, if left untracked, how out of control it can get. The same goes for data collection—whether you’re monitoring it or not, your AMS software is generating a ton of data. Are you using that data to help you make better decisions? Do you even know what to look for and where to find it?

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Blog Feature

software selection | Membership Software Selection | Database Management | Data Management

5 Signs You Need to Reevaluate Your Membership Management Software

By: Jennifer Barrell
July 06, 2017

Every time you open up your association’s membership management software, you’re convinced you can feel your blood pressure rising. You’ve resigned yourself to the fact that it doesn’t perform as you wish it would. Some savvy workarounds and data manipulation help you get work done, but the extra hours you’ve had to spend because of the software’s shortcomings…it’s painful to even think about.

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