The Aptify Blog
The Aptify Blog is an honest and informative collection of articles to help association executives solve their most pressing issues.
Love it or hate it, dating—more specifically online dating—is always a weird experience because it’s the only solid way to meet someone these days. This is something I had to dive right into when I moved to a new city because I didn’t know a single person. And guess what, it wasn’t just dating with the hopes of meeting a significant other, I also went on friend dates. Yes, friend dates are normal thing people do. To my surprise, I discovered some apps that help you do just that. I decided to give it a try because I use dating apps, so how awkward can it be to make platonic friendships through the same way. Can’t be that different, right?
Member engagement should always be at the forefront of all member-based organizations' minds. However, it can be stressful always having to find compelling ways to do just that. And if it’s something that you and your association marketing staff are struggling with, then don’t feel down about it, because it’s a challenge that everyone faces!
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Once your organization has decided to make the switch to new membership software, you’ll have to evaluate your existing system to see what it lacks and then create a requirements list on what you want your new software to have. This step is crucial because naturally you want the software to be able to do what you need it to do. And your requirements set the baseline of what the price tag of your software will be.
Question for you: What keeps you happy at work? It doesn’t have to be just one thing. It could be a multitude of reasons such as the people you work with, your job itself, the benefits, just to name some.
FACT: We live in a social media–driven world and it’s a huge part of our daily lives. Don’t believe me? Can you count the number of times you’ve already scrolled through all your social media accounts today? How many pictures have you “liked” or commented on? How many snaps have you already opened, and how many have you sent? Have you tweeted or retweeted anything yet? A strong social media presence is a powerful way to increase member engagement and boost association membership.
We’ve all heard the phrase “There’s no I in team.” Sometimes we think it’s easier to tackle projects alone, but often times, that can lead to feeling overwhelmed, a lack of transparency, and only a single perspective to make important decisions. But when it's a project as large-scale as a membership software implementation, it impacts all levels of your organization and requires a group of people to oversee it.